Goals and Collective Efficacy: Routes to Energy Saving (2013-2014)
How do behavioral science considerations affect energy consumption decisions?
This project team conducted two sets of studies. First, does moral self-licensing extend into energy related decisions? The team explored the idea that, for sequential decisions, one "good" decision provides the license to make a "bad" decision (e.g., cycling to work “allows” you to drive more). The second study evaluated the “drop-in-the-bucket” effect on energy decisions (e.g., if an individual’s action appears to have no substantial effect in isolation, can a focus on collective outcomes encourage the person to take that action?). Team members gained experience in both the design and execution of behavioral science experiments, and went on to publish a paper in Nature Climate Change.
Adrian R. Camilleri, Richard P. Larrick, Shajuti Hossain, Dalia Patino-Echeverri. 2019. “Consumers underestimate the emissions associated with food but are aided by labels.” Nature Climate Change 9:53-58.
Adrian R. Camilleri. 2019. “People underestimate the environmental impact of their food choices.” Behavioural and Social Sciences at Nature Research.
Adrian R. Camilleri, Dalia Patino-Echeverri, Richard P. Larrick. 2019. “What’s your beef? How ‘carbon labels’ can steer us towards environmentally friendly food choices.” The Conversation.
Goals and Collective Efficacy: Routes to Energy Saving (poster by Adrian Camilleri, Richard Larrick, Dalia Patino-Echeverri, Gavan Fitzsimons, Gabriel Goffman, Shajuti Hossain, Marie Komori)
This Team in the News
- William Chameides, Nicholas School of the Environment-Earth and Ocean Sciences
- Gavan Fitzsimons, Fuqua School of Business
- Richard Larrick, Fuqua School of Business
- Dalia Patino Echeverri, Nicholas School of the Environment-Environmental Sciences and Policy
/graduate Team Members
Gabriel Goffman, Master of Environmental Management, Energy and Environment
/undergraduate Team Members
Shajuti Hossain, Economics (BS), Public Policy Studies (AB2)
Marie Komori, Psychology (AB)
/yfaculty/staff Team Members
Adrian Camilleri, Fuqua School of Business